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Marketing and Promotions
1. ENCOURAGE EDUCATION FOR YOUR JUNIORS
2. Package Programs
3. Create a Progress Pipeline
4. Offer Programs For All Ages
5. Marketing Tennis to Juniors
6. Competitive Edge Training System
7. Tennis not TV!
8. Fundraising for High School Tennis teams
9. Offer a Free Lesson
10. Grow your Tennis Pro Shop
11. Ball Machines – The “I Robot” Generation
12. Filling Needs – we all have them, but often need them pointed out
13. Serve the Kids, Serve the Parents
14. Summer Pro Hiring Options
15. Turning the Tide of Turnover
16. Take Your Show on the Road
17. Tennis Academies and Junior Programs That Make a Difference
18. Top Ideas for Generating Ball Machine Revenues
19. Promoting Through Pictures
20. Selling More Racquets
21. Event Promotions - Commit to Form a Committee
22. To Attend or Not to Attend…the real cost
23. Tennis Camps That Make a Difference
24. Getting on the Same Page as Your Members
25. The Art of the Telephone
26. Speaking for Profits?
27. Women and sports - then and now
28. Are you Coachable?
29. Guerilla Market Your Tennis Program
30. Fight or Flight
31. Jump on the Fitness Bandwagon
32. Marketing Success Series I
33. Marketing Success Series II
34. Marketing Success Series III
35. Marketing Success Series IV
36. Marketing Success Series V
37. Marketing Success Series VI
38. Marketing Success Series VII
39. Marketing Success Series VIII
40. Marketing Success Series IX
41. Marketing Success Series X
42. Marketing Success Series XI
43. Marketing Success Series XII
44. Using a Digital Camera to Boost Your Business
45. Surveys for Service
46. Tennis Software for Dummies
47. Cashing in on the U.S. Open
48. Play Videos to Help Your Bottom Line
49. The 15% Factor
50. Videos: To Sell or Not To Sell?
51. Pre-school Tennis?
52. Don't Let Your Job Interfere with Your Career!
53. Marketing Success
54. Exceeding Expectations
55. Training your own Staff of Teachers
56. Selling by the Square Foot
57. Customers Buy More Than Your Products
58. How to Get More People to Take Tennis Lessons?
59. The Silent Majority
60. Maximize Indoor Court Time
61. You’re the Customer!
62. Ball Sponsorships
63. Racquet Demo Days
64. Guaranteeing Improvement in Lessons
65. Ways to Grow Your Business
66. Staff Specialization
67. Maximizing Indoor Court Time
68. You’re the Customer!
69. Drum Up More On-court Clinic Interest
70. Selling by the Square Foot
71. Buy One, Get One Free!
72. Promote Racquet Sales to Left-handed Players
73. Booster Club Idea for High School Coaches
74. Weekly Exhibition Match
75. Management Acronym - T.A.N.
76. Multi-colored balls for ball machine exercises
77. Marketing a high-quality ball machine
78. Printing on Napkins
79. Using the health club boom to your advantage

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